TechNova is one of the world’s largest suppliers of print solutions. catering to a wide range of industries, such as Commercial & Newspaper Printing, Publishing, Packaging, Signage, Photo, Textile, Engineering & Medical Imaging and labels. Technova has partnered with the world’s leading digital print company, HP to help customers expand their capabilities to benefit from the unique profit opportunities. HP’s strategy to create an ecosystem of printers, Brand owners, profitable applications and partners is unique. HP’s futuristic technology fits in perfectly with TechNova’s business strategy of focusing on customers.
TechNova inaugurated its state-of-the-art TOUCH Center at Turbhe, Navi Mumbai on January 09, 2023. The TOUCH center will have the best-in-class HP Indigo 6K digital press running live and will offer a complete experience of HP Indigo Digital Printing technology. Customers will be able to explore interesting applications & business growth opportunities for PSPs as well as brand owners. It will help customers understand, experience & embrace cutting-edge technologies. The touch center will not only act as a demo center but will also impart training to printers and operators such that HP customers can use their equipment immediately after installation. They also plan to in future to provide the platform for imparting knowledge to students.
TOUCH is an acronym for TechNova Open University for CHange. It is a knowledge sharing Center launched by TechNova in 1996. The primary objective of TOUCH Center is to offer the Indian Print Industry a platform for learning new skills, experiencing latest technologies and achieving operational excellence by adopting latest trends in the industry.
Commenting on the TechNova – HP alliance, Pranav Parikh, CMD of TechNova stated: ‘Our journey in digital printing started in 1993 with our alliance with Indigo for marketing their presses in India. We have now deepened our partnership with HP to include the full range of Indigo Label solutions and inkjet press for Folding Cartons and Publishing. TechNova’s philosophy of ‘Customer First’ with the mission to continuously enhance the competitive advantage of our customers has been the driving force for this alliance. The TOUCH Center is an initiative in this direction.
A Appadurai, Country Business Manager – Indigo & Inkjet Business Solutions, HP India says, “Our mission is to provide a level playing field for the start-ups & SMBs in high quality world class printed packaging, our target is to expand the market for HP Indigo with inauguration of this demo center.”
‘Embracing digital is the need of the hour. HP’s futuristic technology fits in perfectly with TechNova’s business strategy’ explains C G Ramakrishnan, Executive Director and CEO of TechNova.
Amit Khurana, COO – Digital & Offset Print Solutions at TechNova, adds, “HP’s strategy to create an ecosystem of printers, brand owners, profitable applications and partners is unique.’